The Indian dating app QuackQuack has experienced a remarkable rise in its user base during the lockdown period. With 80 lakh users, and 18,000 new users joining daily, the platform is having exponential growth, chat counts have increased from 3,50,000 to 5,00,000 per day. There is a significant rise in the user base from all categories like sales, marketing, business, and students.
The life post-pandemic is a new normal we are still trying to embrace; meanwhile, the change in the idea of dating is also something new to adapt to. Where millions are confined at home and are physically distanced from family, online dating has been helpful during these unprecedented times and dating platforms have helped with creating relationships; it can be great having someone to talk to.
Talking about QuackQuack, Founder, Ravi Mittal quoted,
Along with the increasing user count, the application has also recorded a steady increase in browsing time and viewing profiles on the platform since March 22, 2020. With an expanding user base, there is also a 3 percent increase in its active users. QuackQuack is India’s first dating platform, came out in 2010 with about 150 lakh texts exchanged every month.